What is Affiliate Marketing?

Starting Your Own Online Home Internet Business

© James Clausen

Sep 6, 2009
What is Affiliate Marketing?, kconnors
Looking for home-based business opportunities? Internet affiliate marketing is a popular method of starting an online home based Internet business.

Starting a home Internet business is the dream of many. No boss, no co-workers, no traffic are just some of the reasons people dream of a home Internet business. Internet affiliate marketing is a good way to start an online home Internet business but how does it work? What are the start up costs and how much time is spent creating and sustaining an affiliate website?

What is Internet Affiliate Marketing?

Think if it as advertising for another company. When a customer sees the ad and makes a purchase, the person placing the ad gets paid. Internet affiliate marketing works the same way. When the ad gets clicked and a purchase is made, the person placing the ad gets paid. When the potential customer clicks on an ad, the customer is redirected to the advertiser's website where they can learn more about the product and hopefully make a purchase. The affiliate marketer (a.k.a. affiliate) either gets paid by clicks to the advertiser's website or gets paid a commission if the customer purchases a product or service.

Advertisers are the actual companies that sell a product or service. Some advertisers have their own programs and pay the affiliates directly. The majority of advertisers use a third party company that acts like a broker between the advertiser and the affiliate. The affiliate marketing broker gets paid by the advertiser, keeps a percentage of the commission and pays the affiliate.

Starting a Home Business as an Internet Affiliate Marketer

Starting a home business as an affiliate entails a lot of work and sacrifice. Most people that start a home business on the Internet can’t afford to quit their day job and work on their home based business full time. Getting started to run a profitable and successful home business as an Internet affiliate takes time away from family and other leisurely activities.

The following are some of the basics steps to starting a home business as an Internet Affiliate.

  1. Come up with a niche market
  2. Create an Internet domain name
  3. Create and design a website
  4. Start a relationship with advertisers
  5. Attract Internet users to the website

What’s the Cost Associated with Internet Affiliate Marketing?

Like any business, there are some costs associated with Internet affiliate marketing. As a general rule, the more you spend the more you make. The cost of creating a domain name and website are relatively low. The biggest expense is attracting Internet users to the website. If any traffic volume is expected, the affiliate must spend advertising dollars to attract Internet users that have an interest in the website niche.

It sounds pretty simple and straightforward. It’s not as simple as it may sound. Just like any business, there is a learning curve and mistakes will be made along the way. Before embarking on creating a home business with Internet affiliate marketing, make sure that there’s plenty of time available and plenty of energy to stay the course.


The copyright of the article What is Affiliate Marketing? in Small/Home Business is owned by James Clausen. Permission to republish What is Affiliate Marketing? in print or online must be granted by the author in writing.


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